A Lecture on Sales Management for the Students of Business School at Al-Ahliyya Amman University

The Marketing Department at the Business School of Al-Ahliyya Amman University hosted ,on Monday 28/11/2016, Mr. Imad Al-Safadi, Director and representative of sales in the Middle East Insurance Company to talk about sales management for students in the Marketing Department.In the lecture, he explained forms of sales management to the students and talked about the relationship between taking decisions and the reality in the company. The lecturer addressed the concept of selling, planning, organizing, directing and evaluating the sales management process by applying academic knowledge to students.It is worth mentioning that the company has 150 sales representatives working under the supervision and guidance of sales management.