Program Description

Digital Media and Graphic Design


Bachelor


 

The Digital Media and Graphic Design Program aims to prepare designers specialized in developing digital visual communication solutions that integrate artistic creativity with technical proficiency, within an academic framework aligned with international standards in design. The program adopts an integrated design approach focused on the development of digital and interactive visual media, as well as the construction of visual identities and communication systems for brands and institutions across digital and print platforms. It seeks to cultivate students’ abilities in critical and creative thinking, design research, and the analysis of user and client needs, in addition to formulating effective visual strategies that reflect brand values and enhance their presence. The program further develops students’ skills in employing contemporary technologies and artificial intelligence within design processes, while fostering sustainable practices and an entrepreneurial mindset in the field of design, thereby enabling graduates to integrate effectively into design studios, branding and visual production companies, and digital development environments, and to advance their capacity for lifelong learning within the creative industries sector.

Digital Media and Graphic Design

Number Of Credit Hours
135

4 (1)

Admission Requirements

Admission requirements of the Digital Media and Graphic Design program include a High School Certificate or equivalent in the following:

60%

  • Scientific
  • Scientific - Medical Field
  • Scientific - Engineering Field
  • Scientific - Pure Sciences Field
  • Literary
  • Comprehensive Health Education
  • Informatics Administration
  • Sharia

Job Opportunities

job-oppo
  • Work in advertising agencies, printing houses, newspapers and magazines.
  • Graphic designer or Multimedia designer.
  • Digital game design, 2D and 3D animation.
  • Website design.
  • Production of interactive learning media in various educational fields.
  • Apps Design (UI,UX).
  • Video Editing.
  • Visual Identity designer.

Study Plans and Program Files

study-plans

Study Plan

study-plans

Course Description

study-plans

Advisory Plan

Educational Objectives

study-plans

Learning Outcomes at Program Level (PLO's)

 

  1. Research skills
  2. Criticism skills
  3. Analytical skills
  4. Installation, design and configuration skills
  5. Communication, evaluation and presentation skills
  6. Applied technical skills
  7. Applied environmental skills
  8. Sustainable applied skills
  9. Management and leadership skills
  10. Skills of managing operational and marketing costs
  11. Legal responsibility
  12. Professional and ethical provisions
study-plans

Learning Outcomes at the Level of Specialization (CLO's)

 

  1. Obtain initial design strategies, theories and methods.
  2. Apply analysis and critical judgment, which deals with the aesthetic aspects and technical requirements for the implementation of multimedia and graphic design and the different needs of the project.
  3. Reconciling design variables and integrating areas of knowledge in expressing creative ideas in multimedia and graphic design.
  4. To test the capabilities of the design proposals and raise them to an advanced design level.
  5. Resolve design proposals to allow it to be demonstrated.
  6. Develop confidence using communication, presentation and oral skills.
  7. Use the necessary tools and techniques to implement the design.
  8. Training on the use and development of competitive methods and solutions for multimedia and graphic design and contemporary technologies.
  9. Definition of the multimedia and graphic designers role and responsibilities in the design team.
  10. Perform economic analyzes and cost estimates related to the design.
  11. Produce technical documents that enable the realization of a multimedia and graphic design proposal in a compact format.
  12. Define personal value systems and ethical attitudes in response to the requirements of a multimedia and graphic design project.
  13. Recognize the social and ethical responsibilities that affect the production of multimedia and graphic designs.

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Correlation of learning outcomes at PLO's with CLO's

 

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Email: Public@ammanu.edu.jo

 

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