STUDY PLAN

University Requirement - 24 Credit Hours:

Compulsory Courses - 15 Credit Hours

Course Code	Course Name	Credit hours	Pre-requisite	Co-requisite
A0110151	National Education	3
A0110144	Arabic Communication Skills	3	Arabic Language (Remedial)
A0110143	English Communication Skills	3	English Language (Remedial)
A0110155	Military Sciences	3
A0110154	Life Skills	1
A0110153	Leadership and Societal Responsibility	1
A0110152	Entrepreneurship and Innovation	1

Elective Courses - 6 Credit Hours

Course Code	Course Name	Credit hours	Pre-requisite	Co-requisite
A0110163	Archeology and Tourism in Jordan	3
A0110161	Islamic Culture	3
A0110164	Development and Environment	3
A0110165	Contemporary Issues	3
A0110162	History of Jordan and Palestine	3
A0411601	Legal Education and Human Rights	3
A0110166	Media and Public Relations	3

Elective Courses - 3 Credit Hours

Course Code	Course Name	Credit hours	Pre-requisite	Co-requisite
A0871103	Principles of Renewable Energy	3
A0110168	Digital Literacy and Artificial Intelligence	3
A1321100	Sport and Health	3
A0110167	Critical Thinking Skills	3
A0110281	Society Health	3

Faculty Requirement - 24 Credit Hours:

Compulsory Courses - 24 Credit Hours

Course Code	Course Name	Credit hours	Pre-requisite	Co-requisite
A0551201	Microeconomics	3
A0591102	Management Information System	3
A0571101	Principles of Marketing (1)	3
A0551101	Principles of Financial Management	3	Principles of Accounting (1)
A0511101	Principles of Business Administration	3
A0110192	Computer Skills (Humanities)	3	Computer Skills (Remedial)
A0110104	Statistics For Business	3
A0531101	Principles of Accounting (1)	3

Major Requirement - 72 Credit Hours:

Compulsory Courses - 66 Credit Hours

Course Code	Course Name	Credit hours	Pre-requisite	Co-requisite
A0563301	Customer Relationship Management	3	Marketing Management
A0564201	Brand Management	3	Marketing Management
A0564101	Creativity and Products Development	3	Marketing Management
A0562101	Personal Selling and Sales Management	3	Principles of Marketing (1)
A0562402	Green Marketing	3	Principles of Marketing (1)
A0562201	Marketing Management	3	Principles of Marketing (1)
A0563204	Global Marketing in the Digital Age	3	Marketing Management
A0564401	Search Engine and Smart phones Marketing	3	Principles of E-Marketing
A0563202	Marketing Research and Technology	3	Marketing Management
A0563401	Financial Services Marketing	3	Principles of Marketing (1)
A0564501	Graduation Project in Marketing	3	Scientific Research Methods
A0563302	E-Tourism	3	Principles of Marketing (1)
A0564301	Implementations of Advertising and Technology	3	Principles of E-Marketing
A0562202	Distribution Channels and Technology	3	Principles of Marketing (1)
A0563201	E-Marketing Strategy	3	Marketing Management
A0562102	Service Marketing	3	Principles of Marketing (1)
A0562103	Digital Consumer Behavior	3	Principles of Marketing (1)
A0564502	Field Training	3
A0562203	E-Marketing Communications	3	Principles of E-Marketing
A0563101	Pricing and Technology	3	Principles of Marketing (1)
A0563203	Social Media Marketing	3	Principles of E-Marketing
A0561102	Principles of E-Marketing	3	Principles of Marketing (1)

Elective Courses - 6 Credit Hours

Course Code	Course Name	Credit hours	Pre-requisite	Co-requisite
A0564204	Business to Business Marketing	3
A0564303	Contemporary issues in E-marketing	3
A0513201	Business Ethics and Social Responsibility	3
A0564302	AI Applications in Marketing	2
A0564203	Marketing Information Systems	3
A0513102	Entrepreneurship and Small Businesses	3
A0512102	Human Resource Management	3
A0564304	AI Applications in Marketing Lab	1
A0412301	Electronic commerce legislation	3

Free Ellective - 12 Credit Hours:

Compulsory Courses - 12 Credit Hours

Course Code	Course Name	Credit hours	Pre-requisite	Co-requisite
A0593204	User Interface Design	3	Principles of E-Marketing
A0511109	Business Communication Skills	3
A0591301	Electronic Commerce	3	Management Information System
A0512302	Scientific Research Methods	3

Complementary Requirement - 9 Credit Hours:

Compulsory Courses - 9 Credit Hours

Course Code	Course Name	Credit hours	Pre-requisite	Co-requisite
A0110191	Computer Skills (Remedial)	3
A0110141	English Language (Remedial)	3
A0110142	Arabic Language (Remedial)	3