Vission, Mission, Objectives and Core Values

Vision:

Enhancing the image of Al-Ahliyya Amman University to serve as a leading model of academic excellence and community engagement at both the local and international levels.

Mission:

The Public Relations and Media Department works on managing and developing the university’s internal and external communication system, enhancing accurate and transparent media coverage, and building sustainable media partnerships. It also focuses on professionally disseminating the university’s achievements and news, and organizing and managing official and institutional events. All of this aligns with the university’s institutional strategy, supporting higher education goals and strengthening Al-Ahliyya Amman University position in the Hashemite Kingdom of Jordan.

Objectives:

• Highlighting the university’s achievements and academic and cultural activities through press releases, media bulletins, and periodic reports.

• Organizing official events such as scientific conferences, graduation ceremonies, open days, and hosting official and visiting delegations.

• Coordinating with local and international media outlets to cover university activities and strengthen its media presence.

• Enhancing institutional affiliation among students and academic and administrative staff through internal initiatives and media campaigns.

• Representing the university at local and international forums and building cooperative relationships and strategic partnerships.